Job Description
Job Responsibilities
Live Streaming Execution & Sales Targets
Host the TikTok English live stream, focusing on women's fashion categories such as European/American styles, casual wear, trendy/sexy sets, and office attire (using live bidding).
Provide professional explanations of the clothing, including fabric, fit, sizing, and styling scenarios to achieve individual and team sales goals.
Professional Knowledge & Content Delivery
Conduct the entire live stream in fluent English.
Learn and master professional clothing knowledge (including EU/US sizing systems, fabric craftsmanship, design fits, and fashion trends) to provide engaging explanations and shopping guidance to overseas audiences, establishing a professional and trustworthy streamer persona.
Stream Management & Audience Engagement
Demonstrate excellent on-camera presence and the pace control.
Interact with overseas fans in real-time in English, answering common questions about sizing, styling, logistics, and after-sales service to boost viewer retention, follower growth, and conversion rates.
Flexibly handle unexpected situations during the live stream to ensure a smooth flow.
Team Collaboration & Performance Review
Collaborate with the operations team on daily product selection, live scripts, and outfit styling flows.
Participate in post-stream data reviews to optimize English scripts and Livestream pacing.
Adhere to the team's shift schedule and work together to iterate on live streaming strategies for better overall conversion efficiency.
Content Creation Support
Assist in filming English OOTD (Outfit of the Day) and unboxing/haul short videos to boost organic traffic for the account.
Platform Compliance & IP Maintenance
Comply with TikTok's platform rules, maintain a consistent on-camera persona, build a loyal fanbase, and maintain a stable long-term streaming schedule.
Job Requirements
1. Basic Qualifications
Language: English is the primary language. Both Chinese and foreign nationals are welcome. Native English speakers are preferred; Chinese nationals must have fluent, authentic spoken English and be able to stream entirely in English without barriers.
Experience: Prior experience as a fashion streamer, clothing store sales associate, fashion model, fashion influencer, or in the women's apparel industry is highly preferred.
Education: No specific degree required; professional training will be provided by the company.
2. Core Competencies
On-Camera Presence: Confident, poised, and charismatic. Must be able to control the pace and energize the live stream atmosphere.
Image & Physique: Presentable image with a well-proportioned figure. Must be confident in trying on and showcasing outfits that align with overseas (especially Western) aesthetics.
Adaptability: Must accept shift work based on overseas time zones, including evening shifts and a rotating 24-hour coverage schedule (4-6 hours per shift). Strong stability and a willingness to build a long-term career in cross-border TikTok streaming are required.
Teamwork: Cooperative team player with no history of platform violations; must follow the streaming schedule and operational plans.
3. Preferred Qualifications
Practical experience in TikTok English fashion live streaming, with familiarity with the live bidding model.
Familiarity with professional knowledge of EU/US clothing sizes, fabrics, and fits.
Candidates with existing overseas social media accounts, fashion portfolios, or an established follower base are preferred.
What We Offer
1. Compensation
Full-time: Base salary of 10,000 - 22,000 RMB/month + tiered high commission based on sales (uncapped earning potential).
Part-time: Hourly pay available with flexible working hours.
2. Work Schedule
Shifts: 4-6 hours per shift, rotating shifts (4-5 shifts) to achieve 24-hour live stream coverage. Specific schedules will be arranged according to the broadcast plan.
Time Off: 4 days off per month (coordinated via shift scheduling).
3. Location
Room 708, E-commerce Building, Zhonghao Xincheng C5, Xuexiang Metro Station, Longgang District, Shenzhen (within walking distance of the metro).
Features an independent exclusive live studio, full set of professional streaming equipment, and a comfortable office environment.
How to Apply
Please submit the following: a recent photo, a video clip of your English live stream or fashion portfolio, your English proficiency level, and your relevant work experience in the apparel industry.
We offer offline auditions and live test sessions at Xueixang Metro Station. Get your level and salary offer determined on the spot, with fast-track onboarding for the right fit.
Job Tags
Hourly pay, Full time, Part time, Work experience placement, Casual work, Work at office, Overseas, Flexible hours, Shift work, Rotating shift, Afternoon shift
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